Created by Dan Leach, this new service benefits Twitterers who want to keep updated to the latest buzz on the Twitterverse and those who want to follow or socialize with other users of a particular niche.
To create a "Twilert", you will have to sign up for an account. In your dashboard, type in your keywords in the textfield and choose how often you would like to receive updates (daily, weekly or monthly). Hit enter or click on "Create a Twilet" and wait for updates to appear in your email account.
Under the "Advanced settings", you can filter out irrelevant tweets by keywords, author, recipient, location, link-location, and attitude (positive, negative or neutral).
Twilert is especially useful as you need not to keep refreshing the Twitter search page every minute to track conversation and opinion on a brand, company or product on Twitter.
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